universal genève breitling | breitling geneve vintage chronograph watch universal genève breitling Regular readers will know that I joke incessantly about the existence of a Watch Illuminati—but there actually is a Watch Illuminati involved in the relaunch of Universal . Apply to American University of Malta.
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A proper revival of Universal Genève is a massive opportunity for Partners Group and Breitling. Its vintage watches are mentioned alongside . Late in 2023, the investment group owners of Breitling, Partners Group, acquired Universal Genève for around CHF 60 million (~.5 million) and are set to relaunch the brand .
Breitling and Universal Genève. By Robin Swithinbank. Jan. 18, 2024. Breitling’s announcement in December that it had acquired the all-but defunct Swiss watch company . Regular readers will know that I joke incessantly about the existence of a Watch Illuminati—but there actually is a Watch Illuminati involved in the relaunch of Universal . Universal Genève, the highly regarded and historic Swiss brand that has been effectively dormant for years, will be revived and relaunched by the same ownership team .
Breitling has acquired Universal Genève, a brand respected by collectors for its rich history with chronographs and its ties to Patek Philippe. Breitling's acquisition of the beloved Universal Genève brand is exciting for fans, but there are a lot of potential pitfalls ahead.
Regular readers will know that I joke incessantly about the existence of a Watch Illuminati – but there actually is a Watch Illuminati involved in the relaunch of Universal . Swiss luxury watchmaker Breitling AG is making its first major acquisition, buying Universal Genève in an attempt to revive a brand that has faded since its heyday decades . Swiss luxury watch maker Breitling AG is making its first major acquisition, buying Universal Geneve in an attempt to revive a brand that has faded since its heyday decades ago.
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Swiss luxury watch maker Breitling AG is making its first major acquisition, buying Universal Genève in an attempt to revive a brand that has faded since its heyday decades ago. The deal marks a turning point for Breitling, which jumped into the top 10 Swiss watch companies by sales in 2022 and is known for aviation-themed chronographs such as . The acquisition of Universal Genève will give Breitling its second major brand. It competes against conglomerates such as Swatch Group AG and Richemont, each of which owns about 10 timepiece brands.
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Breitling essentially had two options here: Do what they’re doing and make Universal Genève a premium brand, operating in at least the ,000+ price category (if not higher), or go the other route and make Universal Genève an accessible entry point into premium watches for a particular kind of buyer.Under Breitling, the historic Swiss brand is set to make a comeback.
Is the sky the limit for this heritage brand under Breitling’s wings? Universal Genève. Universal Genève was founded in Le Locle as Universal Watch in 1894, and the company moved to Geneva in 1919. Universal released the Compur and the military Aero Compax chronograph in the 1930s. Since 1989, it had been owned by the Hong Kong based Stelux Group, which actively maintained its legacy. With this acquisition, Breitling aims to restore the storied brand to its former glory, grounded in Swiss tradition yet poised for contemporary relevance. It is not the first time Universal Genève and Breitling have shared links. 臨近年尾錶壇突投下一枚震撼彈，就是Breitling（百年靈）收購經典品牌Universal Genève（宇宙錶）！Universal Genève成立於1894年，曾經是瑞士著名的鐘錶品牌，經歷石英危機後由香港公司擁有，時至今天，幾乎被新世代遺忘的Universal Genève，卻突然被Breitling收購，Universal Genève到底會如何重生？ There might be aspects of Universal Genève’s DNA that resonated with Breitling or their owner, and we can’t discount Kern’s influence on this decision either. His commercial and technical savvy should not be underestimated. Now that Breitling is doing well, he's turning his attention to giving Universal Genève a do-over.
Mit diesem Deal hatte in der Schweizer Uhrenindustrie vermutlich niemand gerechnet: Breitling übernimmt Universal Genève, also den früheren Erz-Konkurrenten. Gemeinsam will man in eine – hoffentlich – sehr erfolgreiche Zukunft schreiten. Überraschend kam die Mitteilung auch deshalb, weil es um Universal in den vergangenen Jahrzehnten . For the first time, the Breitling CEO discusses the Universal Genève Acquisition; then, we look back at his tenure at Breitling so far. Anthony Traina February 14, 2024 ADVERTISEMENT. Welcome back to Hodinkee Radio. After our 10-episode run of "Ben Clymer Presents," we're happy to bring Hodinkee Radio back to a weekly show, publishing every . Early yesterday morning, news broke in the watch world that was both surprising, and felt inevitable. Universal Genève, the highly regarded and historic Swiss brand that has been effectively dormant for years, will be revived and relaunched by the same ownership team currently steering the ship at Breitling. While the news of Universal finally getting [.] Nuova e importante operazione per Breitling, che insieme a Partners Group, suo azionista di maggioranza, ha annunciato l’acquisizione dello storico brand orologiero svizzero Universal Genève .
B reitling has acquired storied Swiss watchmaker Universal Genève.. Georges Kern-led Breitling — which has continued to climb the Swiss watch brand sales charts the past six years (according to Morgan Stanley estimates) — has acquired the rights to Universal Genève (founded in 1894).In case you’re wondering, Breitling was founded in 1884 and is majority .Universal Genève SA is a Swiss luxury watch company, [1] founded in 1894 as Universal Watch.It is a subsidiary of Breitling SA.Since its beginnings, the company has produced complete watches with in-house movements.Along with neighboring Geneva companies Audemars Piguet, Girard-Perregaux, Patek Philippe and Rolex, Universal is internationally regarded for its style of .
Universal Genève is Breitling’s second brand, while competitors Swatch AG and Richemont own about 10 marquees each – and CEO Georges Kern plans to bring back popular models from the 60s and 70s
Universal Genève’s new factory in 1956 “Universal Genève was once hailed as the couturier of watchmaking, renowned for its in-house movements and mythical models. It’s a brand that watch enthusiasts have dreamed of seeing make a permanent comeback,” says Alfred Gartner, co-founder of Partners Group and Chairman of the Breitling board. Breitling has purchased Universal Genève, a once-coveted watch line that has been mostly dormant for decades. A filing from the Hong Kong-based Stelux Group, Universal Genève’s current owner, said that Breitling is paying 60 million Swiss francs, or approximately million, for the brand.. Breitling and Universal Genève will be run separately, though a .
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Breitling Just Bought Universal Genève, a Brand Whose Vintage Watches Are Beloved by Collectors Watch enthusiasts have long admired the company for its ties to Patek Philippe and its rich . A dedicated team will be brought on board to allow Breitling and Universal Genève to operate as separate maisons,” explained Georges Kern. Founded in 1894, Universal Genève rose to prominence through the early to mid-20th century with their innovative designs and technical prowess. However, the advent of the quartz crisis significantly . Breitling took us all by surprise when it announced its acquisition of Universal Genève on December 12th. I wasn’t so much the fact that someone would try and bring UG back to its former glory that was unexpected.
Breitling has bought Universal Genève. It is among the most historically important watchmaking houses in Switzerland but was all-but wiped out by the quartz crisis. The brand was bought by Hong Kong based Stelux Group in 1989 and began rolling out new models in . Now though, Universal Geneve lives on through the commitment of Partners Group, and it will certainly have a longer term future than Sicura. Indeed, Universal Geneve is today, much as Breitling was in 1979, a famous name without much in the way of its own production or contemporary identity. Universal Geneve watchmakers working in the factory .Breitling, founded in 1884, is renowned for its high-precision timepieces, development of the wrist chronograph, and an uncompromising commitment to design excellence. With the acquisition of Universal Genève, Breitling, together with its majority shareholder Partners Group headquartered in .
The management at Breitling has demonstrated that it is 100 percent committed to ensuring that Universal Genève lives on, not just in name but in spirit.” Universal Genève’s early history featured elegant women’s cocktail watches and innovative men’s jewelry timepieces, including the reversible Cabriolet, one of the first of its kind.
A dedicated team will be brought on board to allow Breitling and Universal Genève to operate as separate maisons,” explained Georges Kern. Vintage advertising for the Universal Genève Aero-Compax from a 1947 issue of Europa Star ©Archives Europa Star. Founded in 1894, Universal Genève rose to prominence through the early to mid-20th . Introduction. With the acquisition of Universal Genève in 2023, Partners Group and CVC Capital Partners secured a legendary watch brand and set the foundations for its return to full glory.. By pairing Breitling with such a prestigious brand, Georges Kern enters the premium luxury watch business with a brand whose pedigree is on par with the best in the industry.
Answering the pleas of die-hard Universal Genève fans, Breitling officially acquired the brand back at the tail end of 2023. The typical gateway into Universal Genève fandom is its ties to Gérald Genta’s original watch design for the 1954 Polerouter – one of the initial steps on his legendary journey of horological design — Inarguably .
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